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Field guide · Kuwait & GCC
USEFUL BEFORE THE PITCH.

AI Product Image Quality Checklist

If the image makes the product more beautiful by quietly changing the product, it failed.

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Reference coverage

  • Front, back, sides and top where relevant.
  • Packaging artwork as a separate high-resolution file.
  • Dimensions or a scale reference.
  • Material and finish notes.
  • Colour target under known lighting.
  • List of immutable details and allowed simplifications.

Frame review

  • Silhouette and proportion match.
  • Cap, seams, buttons, ports and closures remain in the correct place.
  • Logo and label are composited accurately.
  • Material response makes physical sense.
  • Reflections, shadow and contact points agree with the scene.
  • Product scale is plausible relative to surrounding objects.
  • Food quantity, cosmetic effect or technical function is not exaggerated.

Set review

Compare every image to the approved master, then compare the set to itself. The model may produce ten individually plausible versions that do not describe one product. Catalogue crops, background values, shadow density and spacing should also be consistent.

Delivery review

Check dimensions, colour profile, compression, alpha, filenames, alt-text source, crop safety and whether the supplied image can legally be used in the planned channel. Keep the approved reference and final list together.

Put the brief on the screen

Tell us the job, the audience and what has to be true when it ships. We will reply with the questions that matter.

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